Tactics to Grow Your Instagram Following in 2019

[danielhowell]

Instagram uses hashtags as a way for users to find the content they’re interested in. All you have to do is add a hashtag in front of a word or phrase and users can use Instagram’s search function to find content related to that tag.“Stories is still an under-utilized placement on Facebook and Instagram, and often ads aren’t properly fitted to a vertical ratio. Stories will continue dominating social media behavior in 2019 and brands should focus on meeting consumers where they’re spending their time.”With so much content floating around these days, users are extremely picky about who they follow and many of them look to influencers to show them brands and products that they’ll like.

[MARCUS]

If you want to know how to organically grow your Instagram, long-tail hashtags are the way to go.Similar to long-tail keywords, long-tail hashtags are very specific search terms that will help you target more qualified leads.Using long-tail hashtags won’t put you in front of as many users as universal hashtags, but the followers you do get tend to be more dedicated because they are more interested in your brand than users who just found you through a #tbt search.

[MATHEW]

If you want to know how to organically grow your Instagram, long-tail hashtags are the way to go.Similar to long-tail keywords, long-tail hashtags are very specific search terms that will help you target more qualified leads.Using long-tail hashtags won’t put you in front of as many users as universal hashtags, but the followers you do get tend to be more dedicated because they are more interested in your brand than users who just found you through a #tbt search.

Use photo-editing apps to enhance your photos before you post them Instagram. There are lots of photo-editing apps on the market that are super easy to use. Below are a few of the best, along with a short description of what they do.Instaframe is a free app that allows you to create really awesome photo collages. There are lots of photo collage apps available, but this one is by far my favorite. Check out below Uber SF’s cool photo college they posted for their Uber ice cream event!

[danielhowell]

When you upload a photo to Instagram from your phone’s photo library, Instagram will make you crop it into the shape of a square. If you want to feature an entire photo without cropping it, Squaready allows you to do this. Bonus: it’s free!

[MARCUS]

When you upload a photo to Instagram from your phone’s photo library, Instagram will make you crop it into the shape of a square. If you want to feature an entire photo without cropping it, Squaready allows you to do this. Bonus: it’s free!

If it’s a goal of your brand’s to get on Instagram’s most popular “Explore” page, and you have enough followers to do so, don’t be afraid to ask in the photo caption section of your next uploaded photo. Ask and often you shall receive!Instagram videos are the latest way for businesses to engage with fans. Here’s a great example from Ballet Opera de Paris, promoting a new film.

[MATHEW]

If you’re a brand, team up with an Instagram celeb and have them take over your account for a day or during a major event. This is one way to introduce your Instagram celeb’s large following to your brand.The clothing brand Juicy Couture recently did this when they had popular blogger Kelly Framel of The Glamourai take over their Instagram account to post behind-the-scenes photos of a photo shoot for their upcoming campaign. Fellow fashion blogger Chriselle Lim of The Chriselle Factor also took over Nordstrom’s Instagram account recently!

[DANIELH]

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